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Category: Gaetano Said
Date Range: 2/1/2009 - 2/28/2009
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Earlier tonight my son asked me, "Mom? Does Adobe.com sell like a whole bunch of different colors and kinds of clay or something?"
Oh the innocence of youth. You know, I once thought the very same thing of Adobe itself -- back then there was no ".com" to speak of. I always thought that Macromedia was a better name and still do. Adobe clearly had a brand name with a larger market penetration so they made the right choice keeping their name.
At any rate, his question helped to remind me that intuitive naming isn't absolutely critical to success. I for one prefer intuitive names, but that would just make sense. ;-)
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